
Fintech / Accounting
A warm, illustrated landing page for an incorporation and accounting service for founders.

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01 · Project type
Service landing page
02 · Challenge
Make accounting and incorporation feel approachable for small business founders.
03 · Approach
Combine friendly illustration with real photography and split services by business stage.
Section by section
Sets the promise in one line, pairs it with a strong visual and gives a single clear next step above the fold.
Organises services by business stage so founders see exactly what applies to them now.
Speaks to distinct founder types so each one recognises their situation.
Real people behind the service make a technical offer feel approachable.
Repeats the main action with focused wording so the page closes with one obvious decision.
Design highlights
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